Typeface Design
Do Big Things
DO BIG THINGS is a variable super-heavy, condensed typeface designed to make a bold, unforgettable impact. With its compact and commanding structure, DO BIG THINGS was created around BBDO LA’s rebrand.
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Brand Identity, Design, Brand Strategy
A modern view that creates a metaphor between purity and minimalism. The design system creates visual cues that honor WaterWipe’s distinct assets while building equity.
