Campaign Design

Time Shit

Time equals money. Every call an employee makes, they make money. Even when they answer natures call. We can use their time in the bathroom to focus on issues outside of the stall.

When we answer nature’s call during office hours, we’re  getting paid to poop. But those are just pennies on the dollar. It’s literally shit money. So, we are creating a site that tracks how much you make while on the can, then you can donate that money to a charitable cause of your choice.

ECD: Rafael Gonzaga
AD/CW: Alex Zermeno / Stuart Tierney
Illustrations: Fabiano Tatu & Henry Hsu
Typeface: GT Maru

Street art poster collage on a wall with humorous bathroom-themed illustrations and text, including images of a toilet and toilet paper, with phrases like 'TIME SHIT,' 'That's Good Shit,' and 'Scan Donate.'"
Blue winding path with lorem ipsum text on a light green background.
Illustration of a person in jeans holding a coin with a dollar sign, surrounded by the text "Lorem ipsum dolor sit."
Illustration of two pizza cutters and the text 'Lorem ipsum dolor sit amet' on a blue background.
Person holding a smartphone with a colorful app screen featuring a cartoon toilet and text options, while seated on a brown cushioned surface.
A framed poster leaning against a brown couch with the text "TIME TO SHIT" and an illustration of a toilet paper roll. The words "SHIT" and "DONATE" are placed beside the roll on colored shapes.

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Type Design

A headline typeface used to create big, bold, impactful designs.